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Our Video Production Process
We realise that our clients are not always well versed in creating videos, so we like to explain things in plain English and walk you through the process from beginning to end. We’ll establish the best solution to meet your objective, and develop several concepts that are not only visually creative but psychologically driven to maximise engagement.
We follow a similar structure for all videos, ranging from promotional, commercial, interviews or product videos. Our key objective is to produce content that works for you.
Our Process Involves:
1: Scope of Work:
Understand your objective and the platforms you intend the content to be shown/shared. We will create a schedule that works backwards from your deadline to ensure we deliver the project on time.
2: Creative Development:
We will work on concept designs and create scripts, storyboards, shot list etc. to make sure we’re all agreed about how we will create your video.
3: Pre-Production:
We’ll sort out all the logistics to make sure everyone knows what we’re shooting, where and when.
4: Shooting the Video:
We’ll shoot the video to your specifications.
5: Edit:
We create a first draft of the material and send it to you, so you can check we’re going along the right lines. After we refine it, we ask for further feedback.
6: Amendments:
We’ll help you leave accurate feedback about any changes you would like us to make until you’re completely happy with the video.
7: Video Promotion:
Once the video is online, we can help support how that is targeted to get eyeballs.